Peter connected with Andres Glusman, Co-Founder/CEO of DoWhatWorks.io and experimentation veteran, to surface the insights that matter most right from a vast library of observed live experiments.

In this Interview with Marc Choquette, Director of SEO at Boston Globe Media, we unpack one of the most urgent challenges facing publishers today: the impact of AI on search behavior and discoverability.

In this conversation with Fran Beighton, Head of Growth at Daily Maverick, we explore how one of South Africa’s most innovative media companies has defied industry decline by staying radically committed to its purpose, listening obsessively to its audience, and turning experimentation into a habit—not a department.

As the founder of News Alchemists and former head of JournalismAI at LSE, Mattia Peretti is helping reshape how journalism serves people, by learning from other industries and interrogating its deepest assumptions.

Bill Hudak from Dollar Shave Club chatted about returning to the fundamentals of customer centricity in an increasingly complicated marketplace

I sat down with Matt Moog to unpack what he’s learned steering everything from legacy newsrooms to AI‑native SaaS ventures.

Boston Globe Media shows that regional publishers can defy the industry gloom by marrying a mission‑driven newsroom with disciplined, data‑literate innovation.

VP Marketing & Sales at Search Engine Journal, Heather Campbell discusses the evolution of newsletters, branding and experimentation.

Sr. Product Manager for Retention at Hims & Hers, Trevor Cookler shared how he’s shaping the patient journey

The Paywall has for years been the dominant tactic of News Media publishers’ strategy, until now.

Prioritizing customer needs is crucial, according to Brian Morrissey and Matt Cronin as they discuss media & publishing. The shift from 'traffic' to 'intentional audiences' emphasizes the need for publishers to experiment and adapt to the human experience.

What recurring revenue products in other industries can learn from news media, and what news media publishers can learn from others.

Cross-pollinating sustainable growth tactics from one industry to another

"When the data and the anecdotes disagree, the anecdotes are usually right" - Jeff Bezos

Enshittification is that moment when the next playbook is centered on the organization and not on the customer, because profits extracted from cutting costs are easier than continuing to create value.

More sustainable outcomes are the result of metrics that merge business goals with customer goals

Customers break through silos and customer-centric organizations follow their lead.

How can employee experience create engaged employees and impact repeat customer experience?

Let’s look what makes better customer centricity for a subscription product and how executives can start or optimize the effort in a meaningful way.

As a product or marketing leader crafting a sustainable subscription product business, building consensus is key to gaining stakeholder support for experimentation and growth. But various corporate personalities can derail even well-developed plans. To charm them into alignment, adopt the identity of the corporate VIPER.