Better understand single and multi-channel cause and effectA data visualisation tool geared to key decision drivers, allowing at a glance data views with built in interactions and filters
Big data is at the forefront of most marketers’ minds. However, often the challenge is not collecting the data, but actually figuring out how to make use of it.
Cortex not only consolidates and unifies all your disparate data sources. We have also built powerful data visualisation dashboards, accessed online with self-serve functionality to enable you live access to your data whenever you want it.
Easy to use:
- Single platform for all reports and analytics – from macro reporting to granular insights.
- Easy data manipulation, report building, forecasting, modelling and decision making.
Find what you need:
- Designed to allow multi-level dynamic filters to cut the data view to suit your needs.
- Fast overviews allows you access directly to detailed information.
- Drill down to individual creative performance and their respective multi-metric performance.
Tailored to your business:
- Reports geared to key decision drivers – the needles in the haystack are presented rather than searched for.
- Summary views compare running performance numbers to planned KPIs.
- Customisable alert system parameters and metrics.
- Customisable monitoring algorithms.
- End-users only see dashboards relevant to them.
A reliable data visualisation tool you will want to use – designed and customised to your business requirements.